Snapshot
November 06, 2014

Pepsi signs on as official sponsor for Rouse Properties

Participating in this sponsorship deal:

Pepsi logo Data?1415808489

About Sponsor:

Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.

About Property:

Rouse Properties, Inc. RSE +1.02% is a publicly traded real estate investment trust headquartered in New York City and founded on a legacy of innovation and creativity. Among the country's largest publicly traded regional mall owners, the Company's geographically diverse portfolio spans the United States from coast to coast, and includes 32 malls in 20 states encompassing approximately 22.5 million square feet of space.

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Under the agreement, Purchase, N.Y.-based PepsiCo (NYSE: PEP) will provide each mall with a range of soft drinks, bottled water, sports drinks, teas, juices and other beverages – including brands such as Pepsi, Mountain Dew, Gatorade, Lipton Iced Teas and Aquafina.
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