Snapshot
June 12, 2018
Pepsi signs on as official sponsor for The Chainsmokers

Participating in this sponsorship deal:

Pepsi logo Logo

About Sponsor:

Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.

About Property:

The Chainsmokers are an American DJ duo consisting of Andrew Taggart and Alex Pall. The duo had a top twenty single in several countries with their 2014 song "#Selfie", reaching number sixteen on the US Billboard Hot 100, number three in Australia, and number eleven in the United Kingdom. They released their debut EP, Bouquet, in October 2015. Their following single "Roses" reached the top 10 on the Billboard Hot 100, while "Don't Let Me Down" became their first top 5 single. "Closer", featuring vocals from Halsey, became their first number-one single on the chart.

Activation Locations
Read More
PURCHASE, N.Y., June 12, 2018 /PRNewswire/ -- Pepsi continues to bring unforgettable musical experiences to fans, this time teaming up with renowned artist/producer duo The Chainsmokers. This exclusive, one-night-only performance, will take place at the Hollywood Palladium in Los Angeles on Tuesday, July 24. Powered by Live Nation, the event will feature several special guest performances, who will join the Grammy award winning duo as they perform some of their biggest hits along with reimagined versions of songs from Pepsi's biggest music icons at one of the industry's most celebrated venues.
Read more at https://finance.yahoo.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People

View Deal Makers

Signup as Professional