Pepsi signs on as official sponsor for UEFA Champions League
Participating in this sponsorship deal:
About Sponsor:
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.
About Property:
The UEFA Champions League, known simply as the Champions League and originally known as the European Champion Clubs' Cup or European Cup, is an annual international club football competition organised by the Union of European Football Associations since 1955 for the top football clubs in Europe. It is the most prestigious club competition in European football. The final of the competition is the most watched annual sporting event worldwide, drawing over 178 million television viewers.