Pepsi signs on as official sponsor for Wisconsin Badgers
Participating in this sponsorship deal:
About Sponsor:
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.
About Property:
The Wisconsin Badgers are the collegiate athletic teams from the University of Wisconsin–Madison. This NCAA Division I athletic program has teams in football, basketball, ice hockey, volleyball, soccer, cross country, tennis, swimming, wrestling, track and field, rowing, golf, and softball. The Badgers have several major on-campus facilities, including Camp Randall Stadium, the UW Field House, and the Kohl Center. They compete in the Big Ten Conference in all sports except men's and women's ice hockey and crew. Ice hockey competes in the Western Collegiate Hockey Association and crew in the Eastern Association of Rowing Colleges .