Pirelli signs on as official sponsor for Luna Rossa
Participating in this sponsorship deal:
About Sponsor:
Pirelli & C. SpA is a diverse multinational company based in Milan, Italy. The company, the world’s fifth largest tyre manufacturer, is present in over 160 countries, has 20 manufacturing sites around the world and a network of around 10,000 distributors and retailers.
About Property:
Luna Rossa Challenge (Italian: literally, Red Moon Challenge), originally named Prada Challenge, is an Italian sailboat racing syndicate first created to compete for the 2000 America's Cup.
The project will entail, over the 4-year period 2018-2021, a series of regattas, events and activities with the two brands as protagonists. In 2019 the first two regattas of the America’s Cup World Series will take place in the Mediterranean; in 2020 another three World Series regattas will be held in Europe, the United States of America and Asia; from January 2021, always in Auckland, there will be the Prada Cup, Challenger selection regattas, followed by the 36th edition of the America’s Cup Presented by Prada, scheduled for March 2021.
Read more at www.lunarossachallenge.com »
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