Puma signs on as official sponsor for McLaren Racing
Participating in this sponsorship deal:
About Sponsor:
Puma SE, officially branded as PUMA, is a major German multinational company that produces high-end athletic shoes, lifestyle footwear and other sportswear. Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma. Puma is currently based in Herzogenaurach, Germany.
About Property:
McLaren Racing Limited is a British motor racing team based at the McLaren Technology Centre, Woking, Surrey, England. McLaren is best known as a Formula One constructor and also has a history of competing in American open wheel racing as both an entrant and a chassis constructor, and has won the Canadian-American Challenge Cup (Can-Am) sports car racing championship. The team is the second oldest active, and second most successful Formula One team after Ferrari, where they compete as McLaren F1 Team, having won 182 races, 12 Drivers' Championships and eight Constructors' Championships. The team is a wholly owned subsidiary of the McLaren Group.