Repreve signs on as official sponsor for Detroit Red Wings
Participating in this sponsorship deal:
About Sponsor:
Repreve brand products are made from recycled materials, including pre-consumer manufacturing waste and post-consumer plastic bottles. Repreve is an essential ingredient that makes fabrics and products containing Repreve fiber sustainable. Repreve can be found throughout many products, ranging from apparel to office furnishings, and even socks. It is also used in industrial, automotive and medical applications. Repreve has been adopted by some of the world’s leading brands and retailers, including Patagonia, The North Face, Haggar and Ford. Repreve is made by a publicly-held U.S. based company, Unifi, Inc. (NYSE: UFI).
About Property:
The Detroit Red Wings are a professional ice hockey team based in Detroit, Michigan. “Hockeytown” for a reason: - Member of the NHL’s “Original Six” - 11-time Stanley Cup Champion, the most of any American NHL franchise - 22-year active playoff streak, currently the longest active streak in North American professional sports - 66 members in the Hockey Hall of Fame - 20,066 seat capacity at Joe Louis arena - Every home game has been sold out since December 2010 - 2013: Most nationally-televised team in the NHL - Metro Detroit’s affinity for the NHL is twice that of the rest of the country (Scarborough Research, R2 2013) - Our fans are educated and affluent: Average HHI of $82,000 and 38.1% are college graduates (Scarborough Research, R2 2013) It’s more than hockey - What makes a partnership with Olympia Entertainment unique is our ability to combine our multiple sports and entertainment assets. Our total annual reach: - 5 iconic venues: Joe Louis Arena, Comerica Park, The Fox Theatre, The City Theatre, and the Sound Board at Motor City Casino Hotel - 350+ ticketed events - 10 Million+ guests in attendance