Robert Mondavi Wines signs on as official sponsor for Major League Baseball (MLB)
Participating in this sponsorship deal:
About Sponsor:
Founded in 1966, Robert Mondavi Winery is the shining symbol of California’s Napa Valley. The first major winery built in Napa Valley in the three decades since the repeal of Prohibition, Robert Mondavi Winery went on to establish the foundation for the modern-day California wine industry. With the philosophy that great wines reflect their origins, Robert Mondavi Winery pursues the fullest expression of the terroir of Napa Valley.
About Property:
Major League Baseball (MLB) is a professional baseball organization, the oldest of the four major professional sports leagues in the United States and Canada. A total of 30 teams play in the National League (NL) and American League (AL), with 15 teams in each league.
LODI, Calif., March 09, 2020 (GLOBE NEWSWIRE) -- Woodbridge by Robert Mondavi Wines and Major League Baseball today announced a new multi-year sponsorship agreement making Woodbridge Wines the Official Wine of MLB. The new partnership brings together two iconic American brands recognized for their pioneering spirit and legendary figures, and marks the first time Woodbridge Wines has partnered with a U.S. sports league. The number-three glass wine brand in the United States* will support the partnership nationally and regionally through MLB Club partnerships with the New York Yankees, Los Angeles Dodgers, Boston Red Sox, Houston Astros and Cincinnati Reds, and a 360-marketing plan, and will introduce packaging featuring MLB marks on select Woodbridge Wines in 2021.
Read more at www.globenewswire.com »
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