Snapshot
July 23, 2018
Rolex signs on as official sponsor for U.S. Open Tennis

Participating in this sponsorship deal:

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About Sponsor:

Rolex SA is an Swiss watchmaking manufacturer of high-quality, luxury wristwatches. Rolex watches are popularly regarded as status symbols and BusinessWeek magazine ranks Rolex No.71 on its 2007 annual list of the 100 most valuable global brands. Rolex is also the largest single luxury watch brand, producing about 2,000 watches per day, with estimated revenues of around US$3 billion .

About Property:

The United States Open Tennis Championships is a hardcourt tennis tournament. The tournament is the modern version of one of the oldest tennis championships in the world, the U.S. National Championship, for which men's singles was first contested in 1881. Since 1987, the US Open has been chronologically the fourth and final tennis major comprising the Grand Slam each year; the other three, in chronological order, are the Australian Open, the French Open and Wimbledon.

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Swiss watchmaker Rolex, a longtime supporter of tennis, has become an official sponsor of the US Open and will serve as the tournament’s Official Timekeeper and Official Timepiece starting immediately with preparations for the 2018 US Open.
Read more at www.usopen.org/en_US/news/articles/2018-07-23/2018-07-23_rolex_becomes_official_sponsor_of_us_open.html.com »
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