RumbleOn operates a capital-light disruptive e-commerce platform facilitating the ability of both consumers and dealers to Buy-Sell-Trade-Finance pre-owned vehicles in one online location. RumbleOn’s goal is to transform the way pre-owned vehicles are bought and sold by providing users with the most efficient, timely and transparent transaction experience. RumbleOn’s initial focus is the market for vin specific pre-owned vehicles with an emphasis on motorcycles and other powersports.
The Sturgis Motorcycle Rally is an American motorcycle rally held annually in Sturgis, South Dakota, usually during the first full week of August. It began in 1938 and was originally held for stunts and races, but has evolved into being a meeting for motorcycle enthusiasts from around the world. It brings significant income to the citizens of Sturgis, a town of only 6,627 people. It is one of the largest motorcycle rallies in the world.