Snapshot
November 06, 2014

Russell Brands signs on as official sponsor for North Alabama Lions

Participating in this sponsorship deal:

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About Sponsor:

Russell Brands, LLC, headquartered in Bowling Green, KY, is a manufacturer of sports equipment, which markets its products under many brands and subsidiaries, including Russell Athletic (its flagship brand), Spalding, Huffy, and Brooks, amongst others. Formerly a publicly traded company, Russell Brands has been a wholly owned subsidiary of Berkshire Hathaway since 2006.

About Property:

The North Alabama Lions are the athletic teams of the University of North Alabama, located in Florence, Alabama. The Lions are a member of the National Collegiate Athletic Association (NCAA) Division II and compete within the Gulf South Conference (GSC). The university has a total of 12 varsity sports teams, six men's teams and six women's teams. They have earned numerous national titles competing in NCAA Division II's Gulf South Conference.[1] UNA is currently exploring a move from Division II to Division I. The Ohio Valley Conference has been provided statistical information about UNA's athletic programs. Including: Sports, scholarships, attendance, history and number of student athletes.[2]

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The university signed a contract on May 22, 2012, that made Russell Brands the athletic apparel sponsor of all university sports, with the exception of women’s soccer. “We had sent out a request for proposal to three apparel providers — Nike, Adidas and Russell,” said Athletic Director Mark Linder. “Russell was the first to respond and we quickly worked out a deal.”
Read more at www.florala.net/sports/article_a9f7fa34-36a0-11e3-bca0-001a4bcf6878.html.com »
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