Samsung signs on as official sponsor for Baywatch
Participating in this sponsorship deal:
About Sponsor:
Samsung is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol (business conglomerate).
About Property:
Baywatch is a 2017 American action-comedy film directed by Seth Gordon, based on the television series of the same name. The film stars Dwayne Johnson, Zac Efron, Priyanka Chopra, Alexandra Daddario, Kelly Rohrbach, Jon Bass and Ilfenesh Hadera.
HOLLYWOOD, Calif., May 25, 2017 (BUSINESS WIRE) --With the new BAYWATCH movie headed into theaters, Paramount Pictures announced today a list of brand partners and licensees with promotional programs taking full advantage of the pop culture hit franchise.
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