Samsung signs on as official sponsor for Tennessee Volunteers
Participating in this sponsorship deal:
About Sponsor:
Samsung is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol (business conglomerate).
About Property:
The Tennessee Volunteers and Lady Volunteers are the National Collegiate Athletic Association college sports teams at the University of Tennessee in Knoxville, Tennessee. Mike Hamilton is the most recent Men's Athletic Director, but resigned on June 7, 2011, and Joan Cronan is the current Women's Athletic Director. In September 2011 Dave Hart, formerly the assistant athletic director at the University of Alabama, was introduced as Tennessee's new athletic director. Hart will eventually become the school's first athletic director in Tennessee history to oversee both the women's and men's athletic departments as they merge in June 2012 after which Joan Cronan will become the senior adviser to Hart and Chancellor Jimmy Cheek.