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July 07, 2015
SAP signs on as official sponsor for Manchester City FC

Participating in this sponsorship deal:

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MANCHESTER, England, July 7, 2015 /PRNewswire/ -- SAP SE (SAP) and City Football Group (CFG) today announced a global, multiyear marketing and technology partnership that will transform the way the ownership group and its football teams operate and perform, from the boardroom to the pitch. SAP will become the official "Cloud Software Provider" and a trusted technology advisor of City Football Group and its four clubs around the world, including Manchester City FC (Men and Women), New York City FC, Melbourne City FC and Yokohama F. Marinos.
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