Snapshot
October 24, 2017

ServiceMaster signs on as official sponsor for Chicago Blackhawks

Participating in this sponsorship deal:

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About Sponsor:

ServiceMaster is a privately held Fortune 500 company that provides various services to residences and firms. Its headquarters are located in Memphis, Tennessee after moving there from Downers Grove, Illinois in early 2007. Brands operated by ServiceMaster include: TruGreen, <a href="http://sponsorpitch.com/sponsors/3755">Terminix</a>, American Home Shield, Furniture Medic, AmeriSpec, ServiceMaster Clean, and Merry Maids. ServiceMaster was founded by Marion E. Wade, a minor league baseball player, as a moth-proofing company in Chicago, Illinois. It was incorporated in 1947 and expanded to franchised carpet cleaning in 1952. Its movement into business services makes it a large outsourcing company. The core services of the company include lawn care and landscape maintenance, termite and pest control, home service contracts, disaster response and reconstruction, cleaning and disaster restoration, house cleaning, furniture repair, and home inspection.

About Property:

The Chicago Blackhawks (spelled as Black Hawks before 1986, and also known colloquially as the Hawks) are a professional ice hockey team based in Chicago, Illinois. They are members of the Central Division of the Western Conference of the National Hockey League (NHL). They have won four Stanley Cup championships since their founding in 1926, most recently coming in 2009-10. The Blackhawks are one of the Original Six NHL teams, along with the Detroit Red Wings, Montreal Canadiens, Toronto Maple Leafs, Boston Bruins and New York Rangers.

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The 2017-2018 NHL season marks the sixth year that DSI Holdings Corporation, owners and operators of the ServiceMaster DSI and ServiceMaster Recovery Management (SRM) brands, will sponsor the Chicago Blackhawks. ServiceMaster DSI, headquartered in Downers Grove, IL has been providing residential and commercial disaster restoration services to the Chicagoland area for over 30 years. In the six years that ServiceMaster DSI have been sponsoring the Blackhawks, the team has captured two Stanley Cups (2013, 2015) and have led the NHL in attendance each of these seasons. "Aligning both our local brand (ServiceMaster DSI) here in the Chicago market as well as our national brand in SRM with the Blackhawks just makes sense on so many levels," said Jim Boccher, Chief Sales and Marketing Officer, DSI Holdings. ServiceMaster DSI's sponsorship with the Blackhawks features in stadium ServiceMaster branding for all home games on videoboards above center ice as well as the video displays that circle the arena inside the United Center. Additionally, DSI receives a variety of game day experiences to entertain clients throughout the year.
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