Snapshot
November 06, 2014

Shell signs on as official sponsor for FIA World Endurance Championship

Participating in this sponsorship deal:

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About Sponsor:

Royal Dutch Shell plc , commonly known as Shell, is a global oil and gas company headquartered in The Hague, Netherlands and with its registered office in London, United Kingdom. It is the fifth-largest company in the world according to a composite measure by Forbes magazine and one of the six oil and gas "supermajors". It is vertically integrated and is active in every area of the oil and gas industry, including exploration and production, refining, distribution and marketing, petrochemicals, power generation and trading. It also has major renewable energy activities, including in biofuels, hydrogen, solar and wind power.

About Property:

The FIA World Endurance Championship is an auto racing world championship organised by the Automobile Club de l'Ouest (ACO) and sanctioned by the Fédération Internationale de l'Automobile (FIA). The series usurps the ACO's former Intercontinental Le Mans Cup which began in 2010, and is the first endurance series of world championship status since the demise of the World Sportscar Championship at the end of 1992. The World Endurance Championship name was previously used by the FIA from 1981 to 1985. The series will feature multiple classes of cars competing in endurance races, with sports prototypes competing in the Le Mans Prototype categories, and production-based grand tourers competing in the GT Endurance categories. World champion titles will be awarded to the top scoring manufacturers and drivers over the season,[1][2] while other cups and trophies will be awarded for drivers and private teams.[3]

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A surprise is that the front-running LMP1 category will be the largest, with nine cars. These will be the six hybrids from the two-car Audi, Porsche and Toyota factory teams, and three gasoline-fueled cars, namely two Rebellion-Toyotas and the new Lotus T129-AER.
Read more at www.autoweek.com »
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