Sheraton signs on as official sponsor for Aviator Sports and Events Center
Participating in this sponsorship deal:
About Sponsor:
Sheraton Hotels and Resorts is Starwood Hotels & Resorts Worldwide's largest and second oldest brand. Starwood's headquarters are in White Plains, New York. The origins of the brand date back to 1937 when Ernest Henderson and Robert Moore acquired the Stonehaven Hotel in Springfield, Massachusetts. The chain got its name from another early hotel that the pair had acquired, which had a lighted sign on the roof saying "Sheraton Hotel" which was large and heavy and therefore too expensive to change. Instead, they decided to call all their hotels by that name.
About Property:
Aviator Sports and Events Center exceeds 1.2 million annual visitors through recreational focused programming and special events (5K's, Extreme Races, Concerts & Festivals). Aviator Sports offers unique marketing and sponsorship opportunities that can help your brand meet its marketing goals by creating programs that will build exposure and drive sales.