Sidchrome signs on as title sponsor for The Australian Extreme Rallycross Campionship
Participating in this sponsorship deal:
About Sponsor:
The brand emerged when Royston Siddons' Siddons Drop Forgings Pty Ltd turned to tool making to fill post-war shortages after World War II. Original production of Sidchrome tools in Australia was in the Brunswick area in the city of Melbourne, Victoria. The Sidchrome brand built its reputation with high quality products. Sidchrome up until 1996 were manufactured in Australia, but since being acquired by The Stanley Works (now call Stanley Black & Decker).Sidchrome is still a top-selling automotive tool brand in Australia and New Zealand and are currently Title Sponsors (2015) for the Sidchrome Extreme Rallycross Championship.
About Property:
The Australian Extreme Rallycross Championship is the Australian chapter of the number one youth brand (and fastest growing) motorsport in the world. The championship is the most exciting opportunity that exists for the smart business looking to get in at the ground floor of what is the future of motor racing globally. Why is it the future ? We have an unprecedented track record with the 16 - 30 demographic that are currently deciding on their brand allegiances. Allegiances they will make for life. This coupled with our TV and social media package makes this opportunity incredible value for money and not to be missed. With 7 rounds along the eastern seaboard of Australia it will be a very exciting first year! There are many excellent opportunities for a brand like yours with Rallycross in Australia and many unique benefits to promoting your brands and businesses with us. We welcome an invitation to meet and explain them in full. Title Sponsorship for 2015/16 was taken after being on offer for only 2 months and will be filled by hand tool giant Sidchrome. We can also confirm Kennards Hire and Hankook Tyres as willing partners for this year. We continue to build partnerships with businesses of all sizes that want to take on the challenge of marketing to this most difficult of demographic with a proven formula and a strong partner committed to reliable and positive ROI's. We have a strong focus on the commercial success of our partners, participants and our Championship alike. All marketing aside - our championship is the most spectacular you, your business partners or friends and family will ever experience! Join us for the ride as Rallycross quickly becomes the worlds favorite motorsport.