Sina Weibo signs on as official sponsor for Beijing International Film Festival
Participating in this sponsorship deal:
About Sponsor:
Sina Weibo is a Chinese microblogging website. Akin to a hybrid of Twitter and Facebook, it is one of the most popular sites in China, in use by well over 30% of Internet users, with a market penetration similar to the United States' Twitter. It was launched by Sina Corporation on 14 August 2009, and as of December 2012 has 503 million registered users. By the third quarter of 2015, Sina Weibo has 222 million subscribers and 100 million daily users. About 100 million messages are posted each day on Sina Weibo. In March 2014, Sina Corporation announced a spinoff of Weibo as a separate entity and filed an IPO under the symbol WB. Sina carved-out part 11% of Weibo in the IPO, and Alibaba owned 32% post IPO. The company began trading publicly on 17 April 2014.
About Property:
The Beijing International Film Festival (Chinese: 北京国际电影节) is a film festival in Beijing, China. Founded in 2011, the film festival is supported and sponsored by the government of the Municipality of Beijing. The festival is one of the world's most prominent film festivals, and since its launch has been heavily attended by Hollywood executives, directors, producers and studio heads, as well as filmmakers and actors from all over the world. It serves as an international venue for different cultures around the globe to communicate.[1][2][3]