Snapshot
December 18, 2017
Sirius XM signs on as official sponsor for Pac-12 Conference

Participating in this sponsorship deal:

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About Sponsor:

Sirius XM Radio Inc. is an American broadcasting company that provides two satellite radio services operating in the United States, Sirius Satellite Radio and XM Satellite Radio. The company also owns a minority interest in Sirius XM Canada, an affiliate company which provides Sirius and XM service in Canada. The company in its current incarnation was formed following the acquisition of XM Satellite Radio, Inc. by Sirius Satellite Radio, Inc. on July 29, 2008.

About Property:

The Pac-12 Conference is a collegiate athletic conference that operates in the Western United States, participating in 24 sports at the NCAA Division I level. Its football teams compete in the Football Bowl Subdivision (FBS; formerly Division I-A), the higher of two tiers of NCAA Division I football competition.

Read More
SAN FRANCISCO – The Pac-12 Conference and SiriusXM today announced a multiyear agreement to create the “SiriusXM Pac-12 Radio” channel, the first dedicated and exclusive radio channel for the Conference in its history. The channel will serve as the most in-depth audio platform covering the Conference, providing 24-7 programming for fans across the country that delivers Pac-12-focused news, an extensive schedule of live Pac-12 games, and exclusive original talk programming including live call-in shows.  The new agreement will help continue to fulfill the Pac-12’s mission to bring Pac-12 sports to fans across the country across all available media platforms.  
Read more at pac-12.com »
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