Skechers signs on as presenting sponsor for MORE/FITNESS/SHAPE Women's Half-Marathon
Participating in this sponsorship deal:
About Sponsor:
Skechers is an American shoe company headquartered in Manhattan Beach, California, founded by CEO Robert Greenberg and his son Michael in 1992 right after Robert left LA Gear, which he had founded in 1983. Michael was a distributor for Doc Martens. Importing knock-off Doc Martens boots ended in a legal battle between Skechers and Doc Martins. Skechers' early products were utility-style boots and skate shoes; the company has since diversified to include thousands of athletic, casual and dress styles for men, women, and children.
About Property:
Held on April 14th, the More Magazine/Fitness Magazine Women's Half-Marathon is the largest women's half-marathon in the country featuring 12,000+ runners, friends, family and members of the general public; Expo admission is free.