Skyy Vodka signs on as official sponsor for Electric Daisy Carnival
Participating in this sponsorship deal:
About Sponsor:
SKYY vodka is produced by SKYY Spirits LLC in San Francisco, California. SKYY Vodka is 40% ABV or 80 proof; SKYY 90 Vodka is a 90 proof high-priced brand aimed at martini drinkers. When SKYY Spirits LLC first launched in 1992 SKYY vodka was its first product; its creator, Maurice Kanbar, claims the vodka is nearly congener-free due to its distillation process. The bottle is a cobalt blue with a plastic label. In 2008, SKYY expanded the SKYY Vodka line with five new flavors, referred to as SKYY Infusions.
About Property:
Electric Daisy Carnival is an international annual electronic dance music festival held in the summertime in the United States and Puerto Rico. Founded by Insomniac Events, the festival has been hosted by venues in California, Colorado, Florida, Nevada, New Jersey, Texas, and Puerto Rico. Originally a one day Southern California event, the EDC spread to multiple venues in multiple states from June through August. In 2009, the festival was expanded to a two day event. The Las Vegas event lasted 3 days in 2011 and drew a grand total of 240,000 persons. The 2012 Las Vegas event lasted 3 days and drew a grand total of 300,000+ persons.