Sonnet signs on as official sponsor for NHL Centennial Classic
Participating in this sponsorship deal:
About Sponsor:
Launched in 2016 and headquartered in Toronto, Canada, Sonnet Insurance Company (Sonnet) is a federally regulated insurance company that provides Canadians with an easy, transparent, and customized way to buy home and auto insurance online.
About Property:
The NHL Centennial Classic is an upcoming regular season outdoor National Hockey League (NHL) game that will be held on January 1, 2017. The game will feature the Toronto Maple Leafs taking on the Detroit Red Wings at newly renovated BMO Field, home of Major League Soccer's Toronto FC and the Canadian Football League's Toronto Argonauts.
TORONTO -- Sonnet, Canada's first fully online home and auto insurance experience, has signed a multi-year agreement with the National Hockey League (NHL®), becoming the official Canadian home and auto insurance partner of the NHL. The new deal marks the first-ever national sports league partnership for the new Canadian brand, and the first-ever insurance agreement for the NHL in Canada.
Read more at https://www.nhl.com »
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