Sports Direct signs on as naming rights partner for Oldham Athletic AFC
Participating in this sponsorship deal:
About Sponsor:
Sports Direct International plc is a British retailing group. Founded in 1982 by Mike Ashley, the company is the UK's largest sporting retailer, and operates over 500 stores worldwide. The company owns a large number of sporting brands, and trades predominantly under the SportsDirect.com brand. Other retailers owned by the company include USC and Lillywhites. The company operates under low margins.
About Property:
Oldham Athletic Association Football Club is a professional football club based at Boundary Park, on Furtherwood Road off Sheepfoot Lane in Oldham, Greater Manchester, England. The club currently competes in the Football League One, the third tier in the English football league system. They have been in this league since their relegation from the old Football League First Division in 1997. It is incorporated as Oldham Athletic Association Football Club Limited, but is more commonly known as Oldham Athletic or by its nickname Latics.