Snapshot
April 19, 2021

State Farm signs on as official sponsor for Twitch

Participating in this sponsorship deal:

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About Sponsor:

State Farm Insurance is a group of insurance and financial services companies in the United States. The company also has operations in Canada. The group's main business is State Farm Mutual Automobile Insurance Company, a mutual insurance firm that also owns the other State Farm companies. The corporate headquarters are in Bloomington, Illinois.

About Property:

Twitch (formerly Twitch.TV) is a live streaming social video platform owned by Amazon, who's focused on video game lifestyle content including video games, eSports, music and poker. According to internal analytics, there are over 100 million viewers on Twitch every month, with the average viewer watching an hour and a half a day. Twitch sponsorship opportunities include physical and online trade show visibility at Twitch booths and TwitchCon, custom program campaigns for clients around influencers, eSport partner/team/event sponsorship and simple media campaigns. http://www.twitch.tv/year/2014

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