Snapshot
March 24, 2015

Steak n Shake signs on as official sponsor for Rahal Letterman Lanigan Racing

Participating in this sponsorship deal:

Open uri20141112 50798 18rnrgg Open uri20141112 64162 1ixvz79?1415808104

About Sponsor:

Steak 'n Shake is a 500-unit diner-style restaurant chain located primarily in the Midwestern and Southern United States. headquartered in Indianapolis, Indiana. Over 400 Steak 'n Shakes are company-owned and the remaining ones are franchised. Typical restaurant locations have both drive-through and front-window service, resulting in an mixture of fast-food to-go service and diner-style sit-down service. Many Steak 'n Shake restaurants are open 24 hours a day. The corporation's slogan "Famous for Steakburgers" refers to its most prominent food item, the "Steakburger", so called because it is made from a mixture of T-bone, sirloin, and round steaks. Steak 'n Shake's prices had been comparable to diners and other sit-down food establishments, which were generally higher than fast food restaurants, but recently the company has lowered its prices.

About Property:

Rahal Letterman Lanigan Racing is an auto racing team that currently races in the American Le Mans Series and the IndyCar Series. Based in Hilliard, Ohio, it is co–owned by 1986 Indianapolis 500 winner Bobby Rahal, television talk show host David Letterman, and businessman Mike Lanigan.

Activation Locations
Read More
The national hamburger chain will sponsor Graham Rahal's car in five races this season. A Steak n' Shake restaurant sits on 96th Street just west of I-69 in Indianapolis.(Photo: Matt Detrich/The Star)Buy Photo
Read more at www.indystar.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional