Subaru signs on as title sponsor for Ironman Canada
Participating in this sponsorship deal:
About Sponsor:
Subaru is the automobile manufacturing division of Japanese transportation conglomerate Fuji Heavy Industries. Subaru is internationally known for their use of the boxer engine layout popularized in cars by the Volkswagen Beetle and Porsche 911, in most of their vehicles above 1500cc as well as their use of the all wheel drive drivetrain layout, first introduced in 1972, that became standard equipment for mid-size and smaller cars in most international markets as of 1996, and is now standard in all Subaru vehicles.
About Property:
The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Recognized for excellence through distinguished events, world-class athletes and quality products, World Triathlon Corporation (d/b/a IRONMAN), owner and operator of the IRONMAN® Series, has grown from owner of a single race to a global sensation with nearly 190 events across five unique brands: IRONMAN®, IRONMAN 70.3®, 5150™ Triathlon Series, Iron Girl® and IronKids®.