Sunny Delight Beverages signs on as official sponsor for Roush Fenway Racing
Participating in this sponsorship deal:
About Sponsor:
Sunny Delight Beverages Co. (SDBC) is a leading producer, distributor and marketer of juices, juice drinks and flavored waters in North America. Its brands include the SunnyD juice drink, Veryfine juices and drinks, and Fruit2O flavored waters. The company operates five plants across the U.S. that service both refrigerated and shelf stable distribution systems and supply a wide range of customers in the grocery, club, mass merchandise, convenience, dollar and drug channels. SDBC is owned by J. W. Childs Associates.
About Property:
Roush Fenway Racing (formerly Roush Racing) is a racing team competing in NASCAR racing. As one of NASCAR's largest premier racing teams, Roush runs teams in the Sprint and Nationwide Series, and formerly in the Camping World Truck Series and ARCA RE/MAX Series.