Snapshot
July 25, 2016

Tag Heuer signs on as official sponsor for Manchester United

Participating in this sponsorship deal:

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About Sponsor:

TAG Heuer S.A. is a Swiss manufacturing company that designs, manufactures and markets watches and fashion accessories as well as eyewear and mobile phones manufactured under license by other companies and carrying the Tag Heuer brand name.

About Property:

Manchester United Football Club is a professional football club based in Old Trafford, Greater Manchester, England. The club currently play in the Premier League, the top flight of English football. Founded as Newton Heath LYR Football Club in 1878, the club changed its name to Manchester United in 1902 and moved to Old Trafford in 1910.

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The first team is currently in China for Tour 2016, presented by Aon, preparing for the season ahead. To mark their arrival in the capital, players joined United commercial director Jamie Reigle and Loic Biver, head of marketing of LVMH Watch & Jewellery Greater China, to herald a new phase in their companies’ history with this global partnership.
Read more at www.manutd.com »
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