Taiwan External Trade Development Council signs on as official sponsor for Summerfest
Participating in this sponsorship deal:
About Sponsor:
Founded in 1970 to help promote foreign trade, the Taiwan External Trade Development Council (TAITRA) is the foremost non-profit, semi-governmental trade promotion organization in Taiwan. Jointly sponsored by the government, industry associations, and several commercial organizations, TAITRA assists Taiwanese businesses and manufacturers with reinforcing their international competitiveness and in coping with the challenges they face in foreign markets. TAITRA manages a well-coordinated trade promotion and information network of over 1,200 international marketing specialists stationed throughout its Taipei headquarters and 50 offices worldwide. TAITRA manages the Taiwan Excellence campaign, which honors Taiwan's most innovative products worldwide. All products carrying this symbol have been selected for specific Taiwan Excellence Awards based on their excellence in design, quality, marketing, Taiwanese R&D and manufacturing. Initiated by the Ministry of Economic Affairs (MOEA), R.O.C. in 1992, the symbol of Taiwan Excellence is recognized by 100 countries.
About Property:
Each year for 11 days, Henry Maier Festival Park comes alive with music from today’s hottest stars, regional favorites and emerging talent. The 23,000 capacity Marcus Amphitheater and 10 additional stages host over 700 bands, while fans can also enjoy over 40 diverse food and beverage vendors and four unique marketplaces. Set against the scenic Lake Michigan and downtown Milwaukee backdrops, Summerfest delivers a setting and experience like no other!