TCL Corporation signs on as official sponsor for Los Angeles Galaxy
Participating in this sponsorship deal:
About Sponsor:
TCL Corporation is a Chinese multinational electronics company headquartered in Huizhou, Guangdong province, China. It designs, develops, manufactures and sells products including television sets, mobile phones, air conditioners, washing machines, refrigerators and small electrical appliances.
About Property:
The Los Angeles Galaxy are an American professional soccer team, based in the Los Angeles suburb of Carson, California, which competes in Major League Soccer , the top professional soccer league in the United States and Canada. It is one of the ten charter clubs of MLS, and the league's second most-decorated club, after D.C. United.
LOS ANGELES, Aug. 23, 2015 /PRNewswire/ -- ALCATEL ONETOUCH, the fifth largest mobile phone manufacturer in North America*, today announced a new multi-year partnership with the five-time MLS Cup champions, LA Galaxy, and their home stadium, StubHub Center, becoming the Official Smartphone and Tablet Partner of both the team and the multiple-use sports stadium. Continuing on their commitment to growing the brand in North America, this new partnership expands on ALCATEL ONETOUCH's strategic investment in MLS, focusing specifically on pre-game fan experiences, in-game fan engagement, social media and digital campaigns, in-game brand advertising, in-market promotions and community engagement. Financial details of the partnership were not disclosed.
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