Snapshot
November 06, 2014

TD Bank signs on as official sponsor for Toronto Raptors

Participating in this sponsorship deal:

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About Sponsor:

TD Bank, N.A., is a bank holding company in the United States that offers banking, insurance, brokerage, and investment banking services in Connecticut, Delaware, Florida, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Vermont, Virginia, and Washington, D.C. The bank is a successor to the Portland Savings Bank, which started in Portland, Maine, in 1852, and later became Banknorth. The bank took its current name—TD Bank, N.A.—in 2008, through the acquisition and re-naming of Commerce Bank and its subsequent merger with TD Banknorth, resulting in co-headquarters in Cherry Hill, New Jersey, and Portland, Maine. The acquisition of the South Financial Group expanded TD's footprint to include North Carolina, South Carolina and Mercantile Bank branches in Florida. The company is a part of Toronto-Dominion Bank, which operates as TD Bank Financial Group and is based in Toronto, Ontario, Canada. The bank's "TD" initials, first popularized in Canada, are used officially for all American operations. The bank embraces a retail approach to banking. The branches are called "stores" and have extended operation hours. <a href="http://www.tdbank.com/community/community_sponsorships.html">Visit here</a>, to learn more about TD Bank's Community Sponsorships program.

About Property:

The Toronto Raptors are a professional basketball team based in Toronto, Ontario, Canada. They are part of the Atlantic Division of the Eastern Conference in the National Basketball Association (NBA). The team was established in 1995, along with the Vancouver Grizzlies, as part of the NBA's re-expansion into Canada. When the Grizzlies relocated to Memphis, Tennessee, to become the Memphis Grizzlies in 2001, the Raptors became the only Canadian team in the NBA. They originally played their home games at the SkyDome (renamed as Rogers Centre in 2005), before moving to the Air Canada Centre in 1999.

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As title sponsor for the Leafs and Raptors seasons, the TD Waterhouse brand will be prominent inside the Air Canada Centre, as well as on TV and radio broadcasts, on printed materials such as tickets and programs, and in advertising for both teams.
Read more at strategyonline.ca/2000/10/23/waterhouse-20001023/.com »
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