Snapshot
October 02, 2015

Tecate signs on as official sponsor for Manchester City FC

Participating in this sponsorship deal:

Teca Data?1415810135

About Sponsor:

Tecate and Tecate Light are popular pale lagers named after the city of Tecate, Baja California, where they were first produced. Originally brewed by a local company, Tecate was acquired by Cuauhtémoc Moctezuma in 1955. Tecate is sold in both distinctive red aluminium cans and in twist-top bottles. Tecate Light was launched in 1992 by Hector Emilio Ayala, who was the project manager. <a href="https://sponsorpitch.com/sponsors/heineken">Heineken USA</a> is the exclusive USA importer for the Tecate Franchise.

About Property:

Manchester City Football Club is an English Premier League football club based in Manchester. Founded in 1880 as St. Mark's , they became Ardwick Association Football Club in 1887 and Manchester City in 1894. The club has played at the City of Manchester Stadium since 2003, having played at Maine Road from 1923.

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Raul Gonzalez, Brand Director at CM/HEINEKEN Mexico, commented: “As the fastest growing football Club in the world Manchester City’s success, history and ambition is attracting fans all around the world. Our Consumers at Tecate® will now be there, every time the fans are moved and inspired by such a magnificent Club."
Read more at https://www.mcfc.com »
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