Snapshot
November 06, 2014

Texaco signs on as official sponsor for Luke Bryan

Participating in this sponsorship deal:

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About Sponsor:

Texaco is the name of an American oil retail brand. Its flagship product is its fuel, "Texaco with Techron". It also owns the Havoline motor oil brand. Texaco was an independent company until it merged into Chevron Corporation in 2001. It began as the Texas Fuel Company, founded in 1901 in Beaumont, Texas, by Joseph S. Cullinan, Thomas J. Donoghue, Walter Benona Sharp, and Arnold Schlaet upon discovery of oil at Spindletop.

About Property:

Thomas Luther "Luke" Bryan (born July 17, 1976) is an American country singer. Bryan began his musical career in the mid-2000s, writing songs for Travis Tritt and Billy Currington. After signing with Capitol Records Nashville in 2007, he released the album I'll Stay Me, which included the singles "All My Friends Say", "We Rode in Trucks" and "Country Man". Follow-up album Doin' My Thing included "Do I", which Bryan co-wrote with Charles Kelley and Dave Haywood of Lady Antebellum, and the number one singles "Rain Is a Good Thing" and "Someone Else Calling You Baby". Tailgates & Tanlines, released in 2011, includes "Country Girl (Shake It for Me)", and the number one singles "I Don't Want This Night to End", "Drunk on You", and "Kiss Tomorrow Goodbye". Bryan's fourth album, Crash My Party, was released in August 2013 and includes the number one single "Crash My Party". Bryan co-wrote all of his singles with the exception of "Drunk on You", "Crash My Party" and "That's My Kind of Night" and co-produced all four albums and one compilation album with Jeff Stevens. Bryan was the recipient of the Academy of Country Music Awards' Entertainer of the Year award.[4]

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This year has marked Texaco's largest investment in country music to date. The brand partnered with MEC Access, the Entertainment & Sports Partnership division of global media agency MEC for this latest sponsorship.
Read more at www.csnews.com »
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