Snapshot
November 06, 2014

The London NYC signs on as official sponsor for New York Fashion Week

Participating in this sponsorship deal:

Data Nyf

About Sponsor:

Situated at the very center of midtown Manhattan, The London NYC is steps away from the exclusive boutiques of Fifth Avenue and the city’s famous cultural institutions and theaters. Featuring 562 rooms and 54 floors, the hotel was originally built as a residence by architect Frank Williams and was once the location of the famed Righa Royal Hotel. Completely redesigned and transformed, The London NYC offers an unencumbered sense of luxury with spacious interiors and intuitive service. The hotel is home to Gordon Ramsay at The London, a formal Michelin rated restaurant with seating for 60 guests, as well as Maze – Gordon Ramsay’s casual dining venue seating 70 guests and The London Bar. Onsite amenities include a high performance fitness studio and a selection of luxury duplex and loft penthouses with breathtaking views of the Manhattan skyline.

About Property:

New York Fashion Week, held in February and September of each year, is a semi-annual series of events (generally lasting 7–9 days) when international fashion collections are shown to buyers, the press and the general public. It is one of four major fashion weeks in the world, collectively known as the "Big 4," along with those in Paris, London and Milan.

Activation Locations
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NEW YORK, NY, Aug 26, 2013 (Marketwired via COMTEX) --Marking the debut to an exclusive relationship with fashion, TheLondon NYC announced today its official sponsorship of Mercedes-BenzFashion Week for both the Fall 2013 and Spring 2014 season. Locatedjust steps off Seventh Avenue in Midtown Manhattan and just minutesfrom the excitement of Mercedes-Benz Fashion Week, The London NYC isa beacon of glamour and luxury where the chic will mix and mingle anddesigners and buyers whirl through the lobby throughout the week.
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