The Sufferfest signs on as official sponsor for UCI Women's Road World Cup
Participating in this sponsorship deal:
About Sponsor:
The Sufferfest creates cycling workout videos. Healing the world of turbo trainer boredom! Find out why everyone is talking about The Sufferfest - our video downloads will change how you think about indoor training. Race against the PROS + brilliant music + structured workouts + on-screen instructions! Only $10.99 per video!
About Property:
The UCI Women's Road Cycling World Cup began in 1998 by the Union Cycliste Internationale as a season-long road bicycle competition for women. This competition consists of a series (which has varied from 6 to 12 events) of races linked together, not only by a common designation, but also by a yearly overall points competition.
April 2 - A company which produces indoor cycling training videos has become the first major sponsor of the International Cycling Union (UCI) Women's Road World Cup. The Sufferfest will have its messages included in promotions clips for the World Cup on television and online.
Read more at www.insidethegames.biz/sports/summer/cycling/1019231-cycling-training-videos-firm-the-sufferfest-first-major-sponsor-of-women-s-road-world-cup.com »
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