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April 29, 2024

TikTok signs on as official sponsor for Met Gala

Participating in this sponsorship deal:

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About Sponsor:

TikTok is an iOS and Android media app for creating and sharing short videos headquartered in Los Angeles, California.

About Property:

The Met Gala or Met Ball, formally called the Costume Institute Gala or the Costume Institute Benefit, is an annual fundraising gala held for the benefit of the Metropolitan Museum of Art's Costume Institute in New York City. The Met Gala is popularly regarded as the world's most prestigious and glamorous fashion event and social gathering and is known as "fashion's biggest night"; an invitation is highly sought after. Personalities who are perceived to be culturally relevant to contemporary society amongst various professional spheres, including fashion, film, television, music, theater, business, sports, social media, and politics, are invited to attend the Met Gala, organized by the fashion magazine Vogue.

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