NEEDHAM, Mass. (April 19, 2017) - The Pan-Mass Challenge (PMC) is pleased to announce that Tito’s Handmade Vodka, America’s original craft vodka, is joining the PMC family as the organization’s official spirit partner in 2017. PMC riders, volunteers and friends will have the opportunity to toast their accomplishments with Tito’s Handmade Vodka signature cocktails throughout the year.