Tommy Bahama signs on as official sponsor for Maui Invitational
Participating in this sponsorship deal:
About Sponsor:
Tommy Bahama is the Seattle-based manufacturer of casual, men’s & women’s sportswear and activewear, denim, swimwear, accessories, footwear and a complete home furnishings collection. The brand is owned by Atlanta-based Oxford Industries. Tommy Bahama is available at Macy's, Neiman Marcus, Sak's Fifth Avenue, Nordstrom, and Belk as well as resort locations around the world. There are 94 Tommy Bahama retail locations across the country, 13 of which include a Tommy Bahama Restaurant & Bar. Additional stores will be opening this year.
About Property:
The Maui Invitational Tournament is an annual early-season college basketball tournament that takes place Thanksgiving Week in Lahaina, Hawaii at the Lahaina Civic Center on the island of Maui. It is hosted by Chaminade University of Honolulu, which participates yearly along with a field of seven NCAA Division I men's basketball teams. EA Sports has served as the title sponsor since 2001. The tournament, broadcast by ESPN, began in 1984. It was inspired by a 1982 upset by Chaminade over Virginia, considered by some to be the greatest upset in college basketball history.