Tommy Hilfiger signs on as official sponsor for Mercedes AMG Petronas
Participating in this sponsorship deal:
About Sponsor:
Tommy Hilfiger Corporation is an American company which is incorporated in Hong Kong. A Tommy Hilfiger shop In 1989, a Hong Kong businessman Silas Chou acquired Tommy Hilfiger Corporation via Sportswear Holdings Limited, along with his partner Lawrence Stroll. Chou served as Chairman and then Co-Chairman from 1989 to 2002.[1] In 1992, The Corporation listed in New York Stock Exchange. Later Chou sold the company, and in 2006 de-listed and privatization to the British Apax Partners. Phillips-Van Heusen bought the company in 2010. The company licenses the brand to it OEM company through its subsidiary Tommy Hilfiger Licensing LLC, which based in New Jersey.[2] The Licensing owned the rights of the logo.[3] Tommy Hilfiger Corporation also owns Tommy Hilfiger USA and Tommy Hilfiger Europe B.V.[4]
About Property:
Mercedes-Benz is currently involved in Formula One, running the Mercedes AMG Petronas Formula One Team based in Brackley, United Kingdom, using a German licence. Mercedes-Benz had competed in the pre-war European Championship winning three titles, and debuted in Formula One in 1954, running a team for two years. Mercedes-Benz returned as an engine supplier in 1994, and two constructors and four drivers championships have been won with Mercedes-Benz engines. The current team has been competing since 2010 after the purchase of Brawn GP. Mercedes have won two drivers championships and ten races as a constructor in Formula One. After winning their first race at the 1954 French Grand Prix, driver Juan Manuel Fangio won another three grands prix to win the 1954 drivers championship, and repeated this success in 1955 when he won Mercedes' second title. Despite winning two championships Mercedes-Benz withdrew from motor racing as a response to the 1955 Le Mans disaster, and did not return until rejoining as an engine supplier in association with Ilmor. The return of Mercedes-Benz as a constructor has been with limited success, having achieved only one win, in the 2012 season. Mercedes' current drivers are Michael Schumacher and Nico Rosberg, while Mercedes AMG High Performance Powertrains supply McLaren and Force India with engines.