Topps Company signs on as official sponsor for Despicable Me 3
Participating in this sponsorship deal:
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About Sponsor:
The Topps Company, Inc., manufactures chewing gum, candy and collectibles. Based in New York, New York,[1] Topps is best known as a leading producer of baseball cards, football cards, basketball cards, hockey cards and other sports and non-sports themed trading cards.[2]
About Property:
Despicable Me 3 is an upcoming American 3D computer-animated comedy film that is being produced by Illumination Entertainment and released by Universal Pictures. It will be the third installment in the Despicable Me film series, and the sequel to Despicable Me 2 (2013).
NEW YORK, June 26, 2017 /PRNewswire/ -- WHAT: The launch of Bazooka Candy Brands promotional agreement in support of DESPICABLE ME 3 The partnership will feature limited edition Despicable Me 3-themed packaging across some of Bazooka Candy Brands' top-selling candy – Bazooka® Bubble Gum, Ring Pop®, Baby Bottle Pop®, Jumbo Push Pop®, Juicy Drop® Pop and Ring Pop Gummies. The promotion will be supported by a robust, integrated marketing campaign, including a dedicated TV spot and exciting game, available exclusively for play on Candymania.com. The Despicable Drivers racing game is inspired by the film and lets players select one of five Despicable Me 3 characters: Gru, one of two Minions, Agnes or Balthazar Bratt as they race towards the finish line and collect as many points as possible. Players try to collect as many candy power-ups as they can to help beat their opponents in a variety of fun race tracks and settings. CONTACTS: Jessica Sciacchitano [email protected] 212.878.5027 Kelly Susco [email protected] 310.967.3403
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