Twitch signs on as official sponsor for National Basketball League
Participating in this sponsorship deal:
About Sponsor:
Twitch is a live streaming video platform focused on e-sports and video gaming. The website was launched in June 2011 by Justin.tv co-founders Justin Kan and Emmett Shear as a subsidiary of Justin.tv focused on gaming-related content. According to internal analytics, there are over 43 million viewers on Twitch every month, with the average viewer watching an hour and a half a day.
About Property:
The National Basketball League, also known as the iiNet NBL Championship for sponsorship reasons, is the pre-eminent men's professional basketball league in Australasia.
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