Twitch signs on as official sponsor for Ultra Music Festival
Participating in this sponsorship deal:
About Sponsor:
Twitch is a live streaming video platform focused on e-sports and video gaming. The website was launched in June 2011 by Justin.tv co-founders Justin Kan and Emmett Shear as a subsidiary of Justin.tv focused on gaming-related content. According to internal analytics, there are over 43 million viewers on Twitch every month, with the average viewer watching an hour and a half a day.
About Property:
Ultra Music Festival is an annual outdoor electronic music festival that takes place during March in the city of Miami, Florida.
Twitch, the world’s leading social video platform and community for gamers, continues its foray into music as an official broadcasting partner of Ultra Music Festival, the world’s premier electronic music festival. This year’s live stream will be powered by 7UP®, the exclusive sponsor of the stream for the 2015 music festival. Scheduled for March 27-29 during Miami Music Week, the entire festival will be broadcast live on Twitch at twitch.tv/ultra.
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