Snapshot
November 06, 2014

TXU Energy signs on as official sponsor for Baylor Bears

Participating in this sponsorship deal:

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About Sponsor:

Approximately 2 million customers in Texas power their home and business with TXU Energy. The Irving-based company offers competitive market benefits by providing a variety of Texas power plans, low prices and innovative products and services to support your everyday needs. TXU Energy is a Texas-based company and a subsidiary of Energy Future Holdings.

About Property:

Baylor Bears refers to the sports teams of Baylor University. Baylor's men's sports teams are nicknamed the Bears, and some women's teams are nicknamed the Lady Bears. Student athletes participate in the NCAA's Division I, and Baylor is the only private school in the Big 12 Conference. Prior to joining the Big 12, Baylor was a member of the Southwest Conference from the conference's charter in 1914 until its dissolution in 1996.

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Those traditions have come together as TXU Energy becomes the official electricity sponsor of Baylor athletics. It's a perfect time to kick off the new relationship as Baylor NationTM celebrates its football tradition during a final season in Floyd Casey Stadium.
Read more at www.baylorbears.com »
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