UC San Diego Health signs on as naming rights partner for San Diego Metropolitan Transit System
Participating in this sponsorship deal:
About Sponsor:
UC San Diego Health is the only academic health system serving San Diego, as well as one of only two Level I trauma centers in the region.[3] It is run by the University of California, San Diego and is closely affiliated with the university's School of Medicine.
About Property:
San Diego MTS operates 95 bus routes and three Trolley lines on 53 miles of double-tracked railway. Every weekday more than 300,000 passenger trips are taken on MTS bus and Trolley services.
UC San Diego will pay MTS $675,000 for naming rights while the line is under construction. On the first year of trolley service, the fee will increase to $945,000. After that, the annual cost will increase with the local inflation rate with UC San Diego paying a total of $30 million over a 30-year period.
Read more at www.sdbj.com »
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