Under Armour signs on as title sponsor for Elite 24 Basketball
Participating in this sponsorship deal:
About Sponsor:
Under Armour, Inc. is an American sports clothing and accessories company. The company is a supplier of sportswear and casual apparel. Under Armour began offering footwear in 2006. Under Armour's global headquarters is located in Baltimore, Maryland.
About Property:
The 2012 Under Armour Elite 24 will be held at the Venice Beach Courts in Los Angeles Aug. 24-25. The game airs live on ESPNU at 7 p.m. ET Aug. 25, while the slam dunk contest will air Aug. 24 at 7 p.m. ET on ESPNU.
As part of the new, expanded deal, Under Armour, which has sponsored every edition of the event since its inception in 2006, will kit out from head to toe each one of the players, who were selected by a committee of experts from ESPN recruiting services and other national talent evaluators.
Read more at www.sportspromedia.com »
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