VELO Nicotine signs on as official sponsor for World Series of Poker
Participating in this sponsorship deal:
About Sponsor:
VELO is the industry-leading global modern oral nicotine brand. VELO-branded products in the United States are designed to provide age 21+ nicotine consumers with innovative, enjoyable alternatives to traditional combustible and smokeless tobacco. VELO products are marketed in the United States by Modoral Brands Inc. (Modoral), an operating company of Reynolds American Inc., a member of the British American Tobacco Group. Modoral remains committed to responsibly marketing VELO products.
About Property:
The World Series of Poker is a world-renowned series of poker tournaments held annually in Las Vegas and, since 2005, sponsored by Harrah's Entertainment. It dates its origins to 1970, when Benny Binion invited seven of the best-known poker players to the Horseshoe Casino for a single tournament, with a set start and stop time, and a winner determined by secret ballot.