Victoria's Secret signs on as licensee for Michigan State Spartans
Participating in this sponsorship deal:
About Sponsor:
Victoria's Secret is an American retailer of women's wear, lingerie and beauty products. It is the largest segment of publicly-traded Limited Brands with sales of over US$5billion and an operating income of $1billion in 2006. Victoria's Secret is known for its annual fashion show, the Victoria's Secret Fashion Show, and for its catalogs, both of which feature top fashion models.
About Property:
The Michigan State Spartans are the athletic team that represent Michigan State University. The school's athletic program includes 25 varsity sports teams. Their mascot is a Spartan warrior named Sparty, and the school colors are green and white. The university participates in the NCAA's Division I-A and in the Big Ten Conference in all Varsity sports except ice hockey, which competes in the Central Collegiate Hockey Association. Michigan State offers 12 varsity sports for men and 13 for women.