Snapshot
November 06, 2014

Virgin America signs on as official sponsor for Los Angeles Clippers

Participating in this sponsorship deal:

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About Sponsor:

**Acquired by Alaska Airlines in 2018. Virgin America Inc. was a low-cost U.S. airline that operated from 2007 until 2018. The airline primarily focused on operating low-fare service between cities on the West Coast and other major metropolitan areas, with higher quality service Virgin America began service on August 8, 2007. The airline's stated aim is to provide low-fare, high-quality service for "long-haul point-to-point service between major metropolitan cities on the Eastern and West Coast seaboards. "San Francisco International Airport is Virgin America's principal base of operations and sole hub. Virgin America's frequent flyer program Elevate runs on a "dollars spent versus miles accrued" model.

About Property:

The Los Angeles Clippers is a basketball team in Los Angeles, California. They play in the Pacific Division of the Western Conference of the National Basketball Association . The club's home games are played at Staples Center, an arena shared with the Los Angeles Lakers of the NBA, the Los Angeles Sparks of the Women's National Basketball Association , and the Los Angeles Kings of the National Hockey League . The team has only had six winning seasons in its entire history, and only two since moving to Los Angeles in 1984. They have never won a division title or gotten past the second round of the NBA playoffs.

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SAN FRANCISCO, March 8, 2012 /PRNewswire/ -- Virgin America, the only California-based airline, today announces it is "The Official Airline Partner of the Los Angeles Clippers" now through the 2013-2014 season.  The multi-year sponsorship will include a variety of fan and flyer promotions as well as in-arena, online and radio advertising as part of the partnership.  With the largest in-flight entertainment library in the skies, Virgin America has become the airline of choice for sports fans. Every Virgin America guest enjoys a live satellite television channel line-up that features a rich range of live sports and news programming.  With one of the largest in-flight television screens in the domestic skies and live games at every seat, Clippers fans can now catch many of the team's nationally televised games live at 35,000 feet on TNT and ESPN, televised NFL games, nationally televised baseball games on FOX (New York) and NHL games on NBC (New York).  Guests can also catch up on the latest scores via the airline's fleetwide WiFi.  The airline celebrates the partnership today with a Twitter promotion for the chance to score tickets to see the superstar team in action.  Twitter followers are invited to tweet what makes them a "Virgin America baller" using the #VXballer hashtag to enter – the airline's favorite tweet will win tickets to a Clippers home game.
Read more at www.prnewswire.com »
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