vitaminwater signs on as official sponsor for Hamptons International Film Festival
Participating in this sponsorship deal:
About Sponsor:
Energy Brands, also doing business as Glacéau, is a privately owned subsidiary of Coca-Cola Company based in Whitestone, New York City that manufactures and distributes various lines of enhanced water. Founded in May 1996 by J. Darius Bikoff with an electrolyte enhanced line of water called Smartwater, Energy Brands initially distributed its products to health food stores and independent retailers in the New York area. Adding Fruitwater and Vitaminwater to its line in 1998 and 2000, respectively, the company expanded to nationwide distribution in the early 2000s.
About Property:
Hamptons International Film Festival was founded to provide a forum for independent filmmakers from around the world to express their vision. The Festival is traditionally held for five days in mid-October in theatre venues from Montauk to Southampton and attracts roughly 15,000 visitors annually. At least twenty countries are represented in the slate of roughly 100 films that are showcased each year, with an awards package worth over $200,000. The festival continues to play a part in the awards season, with the 2008 edition featuring eventual Best Picture winners of the Academy Award, Golden Globe and Independent Spirit Award.